Choosing the Right Web Design Package for Your Business
Understand the differences between web design packages and learn how to select the perfect solution that matches your business needs and budget.

Choosing the Right Web Design Package
Selecting the right web design package is crucial for your business success. With options ranging from budget templates to fully custom solutions, understanding what you actually need—versus what sounds impressive—can save thousands whilst delivering better results. In this guide, we'll help you make an informed decision about which web design package suits your business.
Understanding Package Tiers
Most agencies offer tiered packages. At Silver Spider Media, we structure our offerings to match business needs:
Standard Package (£499-£1,500)
Perfect for small businesses and startups needing professional online presence quickly.
What's Included:
- Up to 10 professionally designed pages
- Mobile-responsive design
- Basic SEO optimisation
- Contact form integration
- Social media links
- 3 months support
Best For:
- New businesses establishing online presence
- Service businesses with straightforward offerings
- Businesses with limited budgets
- Quick launch requirements
Real Example: Bourne Accounting chose our Standard package. As a local accountancy firm, they needed clean, professional presentation of their services. The straightforward structure perfectly suited their needs, and the website launched in 5 weeks.
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Professional Package (£999-£3,500)
Designed for growing businesses requiring more functionality and features.
What's Included:
- Up to 20 pages
- Advanced design customisation
- Enhanced SEO optimisation
- Blog system integration
- E-commerce (up to 50 products)
- Google Business Profile setup
- 6 months support
- Performance optimisation
Best For:
- Established businesses ready to invest in growth
- Companies needing e-commerce capability
- Businesses prioritising SEO and content marketing
- Companies with more complex service offerings
Real Example: Eden Gardens NI selected our Professional package. They needed a portfolio showcase, blog for content marketing, and comprehensive SEO. The investment delivered 250% increase in enquiries within three months.
Premium Package (£1,799-£10,000+)
For businesses requiring sophisticated solutions and custom functionality.
What's Included:
- Unlimited pages
- Fully custom design
- Advanced functionality
- E-commerce (unlimited products)
- Custom integrations
- Ongoing SEO strategy
- 12 months support
- Priority updates
- Advanced analytics
Best For:
- Businesses with unique requirements
- Companies in competitive markets
- E-commerce businesses with large catalogues
- Businesses requiring custom features
Real Example: Premium CNC Cut & Design needed custom product configurators and real-time quotation systems. The Premium package delivered functionality that automated processes, saving hundreds of hours annually.
Key Factors to Consider
1. Your Business Goals
Define what you want your website to achieve:
Lead Generation Goals:
- Standard package sufficient if you need basic enquiry forms
- Professional package better if you want blog content to drive traffic
- Premium package if you need advanced lead capture and CRM integration
E-commerce Goals:
- Professional package for small product catalogues (under 50 products)
- Premium package for larger catalogues and advanced features
Brand Building Goals:
- Professional or Premium packages for unique custom designs
- Standard package if template-based design suits your needs
2. Your Budget vs. Value
Consider total cost of ownership, not just initial investment:
Initial Cost Comparison:
- Standard: Lower upfront investment
- Professional: Moderate investment with better features
- Premium: Higher investment but comprehensive solution
Long-term Value:
- Cheaper solutions may require expensive rebuilds sooner
- Professional packages often provide best balance of cost and features
- Premium packages deliver ongoing value through advanced features
3. Feature Requirements
List must-have versus nice-to-have features:
Essential Features (All Packages):
- Mobile responsiveness
- Contact forms
- Basic SEO
- Security (SSL)
Professional Features:
- Blog system
- E-commerce (basic)
- Advanced SEO
- Portfolio galleries
- Custom page layouts
Premium Features:
- Custom functionality
- Advanced integrations
- Custom e-commerce features
- Member areas
- Booking systems
4. Timeline Considerations
Different packages have different timelines:
Standard Package:
- Typical timeline: 4-6 weeks
- Quick launch for simple needs
- Less time in design revisions
Professional Package:
- Typical timeline: 6-10 weeks
- More time for custom features
- Additional content creation
Premium Package:
- Typical timeline: 10-16+ weeks
- Complex functionality takes time
- Comprehensive testing required
Common Mistakes When Choosing Packages
Mistake 1: Choosing Based on Price Alone
The cheapest option isn't always the most cost-effective. Consider long-term value.
Mistake 2: Paying for Unnecessary Features
Don't choose Premium if Standard meets your needs. Invest savings in marketing.
Mistake 3: Underestimating Future Needs
Consider growth. Professional packages often provide better scalability than Standard.
Mistake 4: Ignoring Support Duration
Longer support periods (6-12 months) provide better value, especially if you're not technically minded.
Mistake 5: Not Asking About Customisation
Ensure packages can be customised to your specific needs.
Questions to Ask Web Designers
Before committing to a package:
- What specific features are included?
- Can the package be customised?
- What's included in ongoing support?
- What happens after support period ends?
- Who owns the website and content?
- What's your revision policy?
- Can I upgrade later if needed?
- What's included in SEO optimisation?
- How many pages exactly?
- Are there any ongoing costs?
The Silver Spider Media Approach
We believe in transparent, flexible packaging:
Our Promise:
- Clear pricing with no hidden fees
- Customisable packages to suit your needs
- Honest advice about what you actually need
- Flexibility to upgrade as you grow
Why Clients Choose Us:
- Over 60 successful projects delivered
- 4.9/5 client satisfaction rating
- Transparent pricing and processes
- Ongoing support and guidance
Making Your Decision
Start by answering these questions:
- What's my primary website goal?
- What's my realistic budget?
- What features do I absolutely need?
- How quickly do I need the website?
- Do I need e-commerce functionality?
- Will I maintain the website myself?
- How important is SEO to my business?
Next Steps
Ready to choose the right package for your business?
- Get Instant Quote: Our interactive calculator recommends the perfect package based on your needs
- Book Free Consultation: Discuss your specific requirements with our team
- View Success Stories: See examples of different packages in action
Remember: The best package aligns with your current needs whilst allowing room for growth.
Silver Spider Media helps businesses across the UK and Ireland choose the perfect web design solution. Our flexible packages ensure you get exactly what you need without paying for unnecessary features.
Ready to Transform Your Business?
Join hundreds of successful businesses across the UK & Ireland who trust Silver Spider Media for their digital presence. Get your personalised quote today.
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